Most golfers carry a towel, but very few actually clean their clubs effectively during a round. The problem isn’t effort — it’s design. Standard golf towels are single-surface microfiber. They look clean, but once they’re wet or dirty, they smear debris instead of removing it. Dirt stays packed inside the grooves where it affects spin, launch, and consistency. Dirty grooves reduce friction between the clubface and the ball. Less friction means less spin control, especially on approach shots. Most towels also fail to separate clean and dirty zones. Once contamination spreads, every wipe reintroduces debris back onto the clubface. This is why golfers experience inconsistent ball flight even when they feel like they made a good swing. Effective on-course cleaning requires three things: 1. A way to scrub packed debris 2. A surface that actually lifts dirt out of grooves 3. A method to isolate moisture and debris so it doesn’t spread Without all three, towels clean the surface — not the problem.